Brilliant books on Pakistan visual culture

These books have been published recently and anyone who is interested in Pakistani visual culture must read. I am using these as references for my research and they have been extremely helpful.

On Wings of Diesel: Trucks, Identity and Culture in Pakistan [Hardcover]

Jamal Elias (Author  2011 

Mazaar, Bazaar: Design & Visual Culture in Pakistan [Hardcover]

Saima Zaidi (Editor) 2010

I recommend these for all those exploring pakistani visual culture within any context.
I must congratulate the authors on very interesting expose' of Pakistan's visually rich cultural productions.

Graphic design; Vernacular aesthetics as context indicators

The concept of 'aesthetics' re-currently appears as the driving force behind the popular art practices that I explore. They hint subjective aesthetic preferences linked to a universal assumptions of aesthetics in Pakistan. As the practice driven approach of my research investigates various design oriented 'aesthetic' concepts and apparently the  corresponding emotional concepts in Pakistani popular art (cinema art, truck art), it links to the purpose of production, subjective/universal beliefs and world views. This can leads to the development of a specific visual grammar that I, as a graphic designer, am trying to isolate. Hence examining expressive and interactive potential of the popular arts visuals to represent and stimulates emotional response in the public offers a practice-based reflection on the emotional connection of artists with the designed artifacts consequently evoking/reflecting emotions in the viewers.